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The 80/20 Rule becomes less of a “business theory” and more of a personal philosophy of focus and joy.
Here’s how to do some “serious 80/20 thinking” about your businesses — in a way that honors both profitability and happiness:
Step 1. Identify Your “Vital Few”
Ask: What 20% of my activities, clients, products, or offers bring me 80% of my joy, income, and fulfillment?
Take a look at:
● Which clients or projects light you up and pay you well?
● Which ones drain you or cause friction?
● Which offers are consistently in demand without effort?
You’re identifying your sweet spot — where energy and economics align.
Step 2. Audit Your Output
Ask: What do I spend time or money on that gives me little return — emotionally or financially?
Then… be brave enough to phase out or delegate the bottom 80%. That includes services no longer aligned, social platforms that don’t convert, or admin tasks you could automate.
Think of it as pruning a tree: cutting back gives more life to the core branches.